Dr. Guido Beier

Dr. Guido Beier

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Customer & Design Research, Deutsche Telekom AG

Reach a deep understanding of customer needs. Define product propositions and customer experience KPIs. Ideate and test with your target customers. Produce and test again. Transfer the product benefit into a marketing message. Go to market, measure and learn. 

Excellence through knowledge

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Telecommunications, Banking & Finance, Pharmaceutical and Life Sciences, Sourcing, Information technologies

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